Travel Certificates

Travel certificates are nothing but certificates, vouchers or coupons offered by travel companies to attract customers during the slack tourist season. If you look at a typical travel certificate template, you'll understand that it usually bears the name of the company which has issued it, along with your name and the value of the certificate. Moreover, it also contains a certificate number along with a date of expiry. You need to use this certificate within the period mentioned; you may not be able to use it after the date of expiry.

With the kind of competition in the travel industry, companies are trying their best to lure as many customers are possible. Besides looking for new customers, retaining old ones has become important for the travel industry. And this is why companies provide travel vouchers so that they can gain as many customers as possible. These certificates are provided at a discounted rate by the companies, so as to make it affordable for you to visit places of your choice. Due to the discount offered by travel companies, several organizations offer gift certificates to their star performers, as a means to appreciate their efforts. Even people like you and me can choose travel certificates as gifts for our near ones.

Promotional Travel Certificates

While looking for free travel certificates, it's important that you understand how the travel industry works, and why such promotional offers are made. The airlines and hotel chains control a major portion of the travel industry. From the travel industry's point of view, there are two seasons - the peak tourist season and the slack tourist season. Peak tourist season is that time of the year when people go on a vacation, while slack tourist season is that time of the year when people don't vacation much. It's during the slack tourist season that travel companies use these certificates to tempt as many customers as possible to visit different places. The aim of these companies is to attract as many customers as possible so that their profit margin does not reduce significantly, and you get the advantage of visiting a particular place at a discounted rate.

Such a scheme is particularly advantageous for companies who deal with ferrying passengers from one place to the other, especially the airlines. The scheme may not be directly advantageous for the hotels as they may lose money by providing discounted accommodation. But it can definitely serve as a good marketing tactic. If you are satisfied with the services offered by the hotel, the word spreads and the hotel chain achieves publicity. And that's what they want. Their aim is not only to try gaining as much profits as possible during the slack tourist season, but also market their services, through you.

Travel Gift Certificates

Usually the top companies in the travel industry, whether its airlines or hotel chains, work together to formulate plans for distribution of travel certificates. Once you have the certificates, you need to redeem them at the outlets specified. Often there's a redemption fee that you are required to pay.

If you have to visit a certain place quite frequently, travel certificates can be a good option which you can use. If you opt to get travel gift vouchers from a particular company every time you have to travel to different place, you are awarded some points. Once you have accumulated a particular number of points, you may be offered a discount on your next trip. If you are an employer, then you can buy such certificates in bulk and distribute them among your key employees or use them for employees who have touring as a part of their job.

Getting a travel certificate can be a win-win situation for both you and the travel companies and at the same time is beneficial for players in the travel industry as a means to promote their products and services.